Privacy policy
Privacy Notice
Vale & Pine respects your privacy and is committed to handling your personal information responsibly.
For the purposes of this privacy notice, Vale & Pine is operated by Michaela French, trading as Vale & Pine.
Contact: hello@valeandpine.co.uk
Information we may collect
When you visit our website, place an order, contact us or sign up to receive communications, we may collect information including:
- Your name
- Billing and delivery address
- Email address
- Telephone number where provided
- Order and transaction information
- Communications you send to us
- Information about how you use our website
- Technical information such as device, browser and IP information where collected by our website platform
Why we use your information
We may use your information to:
- Process and fulfil orders
- Take and administer payments
- Arrange delivery
- Deal with returns and refunds
- Respond to enquiries
- Provide customer support
- Prevent fraud and protect our website
- Meet legal, tax and accounting obligations
- Improve our website and services
- Send marketing communications where we have the appropriate permission or other lawful basis
Our lawful basis for using your information
- Contract: to process your order, arrange delivery, and handle returns and refunds.
- Legal obligation: to keep tax and accounting records and meet other legal requirements.
- Legitimate interests: to respond to enquiries, prevent fraud, keep our website secure and improve our services.
- Consent: to send marketing emails and to use non-essential cookies. You can withdraw your consent at any time.
Who information may be shared with
Where necessary to operate the business, information may be shared with organisations providing services such as:
- Website and ecommerce hosting (our store runs on Shopify)
- Payment processing
- Delivery and courier services
- Email and customer communication services
- Accounting and professional services
- Analytics or marketing services where enabled
We only share information where necessary for the relevant purpose or where required by law.
How long information is kept
Personal information is kept only for as long as reasonably necessary for the purpose for which it was collected and to meet any legal, accounting or regulatory requirements.
Your rights
Depending on the circumstances, UK data-protection law gives you rights concerning your personal information, including the right to request access, correction or deletion, and to object to or restrict certain uses of your information. You may also withdraw consent where consent is the basis on which your information is being used.
To contact us about your personal information, email hello@valeandpine.co.uk.
You also have the right to raise concerns with the Information Commissioner's Office (ICO) at ico.org.uk.
